Tuesday, July 29, 2014

White Plum Review

"When Hilary Zwahlen started White Plum, she envisioned a unique way to channel the travel-all-over-town-looking-for-the-best-deal-with-kids-screaming-in-the-car mentality she learned from in her mom in the 1980’s. She wanted to make the killer deal available to people like her -- people who have jobs or school or screaming kids and don’t seem to have enough time to get it all done.

As the painful car rides with her mom and brothers in the 80’s faded into the background, Hilary found that she had a passion for creativity, which eventually led her to Los Angeles to pursue a career in acting, dancing, and hosting. She danced at the Emmy’s next to Josh Groban, performed as the professional dance partner of the winner of the first season of Oxygen’s “Dance Your Ass Off,” scored a role in Gangster Squad (yes, Gosling said “hi” on set … boom!), and starred in an episode of MTV’s “Made,” among many other roles. Her work on everything from big budget Hollywood blockbusters to shoestring budget online startups helped her gain valuable production experience in all types of creative environments.

When she took on new roles as a wife and then a mom, Hilary realized she still needed a creative outlet. She sat down with her husband, Rod, and the two of them decided to figure out a way to harness Hilary’s creative energy to create an accessible lifestyle brand. Thus, White Plum was born.

Within months after White Plum’s launch, the business was growing fast enough for Rod and his brother Jay to leave their careers in marketing and business administration to help lead White Plum into its next stage of development. The three of them -- along with many other key members of the company -- give White Plum decades of experience in marketing, management, retail and the creative arts.

At White Plum, we’ve found that the way to succeed as a business is to help our customers succeed; we believe the best deal for you is the best deal for us."

I think it's fair to say that the majority of my readers are either mom's themselves or soon to be and we'd all be lying if we said we couldn't relate to the very first paragraph up there.  Sometimes it feels impossible to get our kids out the door looking somewhat presentable, let alone ourselves.  It nearly takes our last breath of energy to get that shower in.  But, White Plum makes it TOTALLY possible, you guys!  They have a wide selection of clothing from dresses, skirts, tops and accessories.  All things that would give all of us that extra boost of confidence....to say, "hey, look at that outfit!  She is so put together!  Just how does she do it?"  White Plum, that's how!

Dressy, business-casual, day-to-day casual...you name it.  White Plum offers something for everyone from the working class to the SAHM that is chasing her sweet littles around all day.  We ALL deserve to look and feel great.

I'm especially loving the X Marks the Dot blouse shown below. 

But, my favorite overall is this amazing Marseille Maxi dress in aqua (also available in coral).  This dress looks fabulous enough for a classy event, but comfortable enough to run to the grocery store.  
The dress features a crochet top half with an intricately embellished light and airy skirt...perfect for a sunny summer day on the beach or out strolling the shops with your girlfriends.

Besides the vast collection of clothing options and the endless designs...White Plum offers their clothing at such an affordable cost, which is SO important to us mama's who have children that are active in everything and soak up all our extra spending money!  It's not every day you find something amazing at a prize tag that doesn't make you shudder.

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